The through-line
Most people who look at my resume see two unrelated companies: one sells team apparel, the other sells mattress encasements. They miss the point. Both are the same bet placed twice — that a physical-product business is really a supply-chain and customer-relationship business wearing a product's clothing.
What I actually do is take a category everyone treats as a commodity, find the operational constraint everyone else accepts as a law of nature — minimum order quantities, six-week lead times, dumb inventory — and dissolve it with a mix of manufacturing know-how and software. The apparel happens to be the thing that ships. The real product is the system behind it.
I'm a builder who reads spec sheets for fun, argues about polyester denier, and believes the most underrated skill in business is knowing how a thing is actually made. This site is a record of that — the ventures, the inventions, and the ideas I can't stop chewing on.
"Commodity" is just a category no one has bothered to re-engineer yet.